Local Intersection Marketing

Local Intersection Marketing.

Providing professional services for small & local businesses in

Search Marketing
Social Networking
Web Analytics

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YouTube Promoted Vids help Increase Brand Awareness 3x! read more...

Find Local Intersection Marketing on Google+

Google Plus (Google+) has taken social networking by storm, and now offers the most competitive advantage for businesses of all sizes to Facebook Pages. Most noticeably, where the Facebook Like button was ubiquitous across websites only a year and a half ago, the Google Plus +1 button is now providing your customers, clients and consumers the one-click ease with which to express their interest in your products, your brand, your online efforts.

View the infographic by BlueGlass Media shown here and scroll down through its various factoids to see how Google Plus can help solve some of your more frustrating business and online marketing problems.

More websites have been updated with the ubiquitous Facebook LIKE button which allow site visitors to like pieces of content such as articles or pictures, and communicate this with their Facebook friends.

The Facebook Like button was the first jump off of the social networking platform and into the Internet at large, allowing for people to express their interest across all of their online activities. Great, right?

Not without the Analytics behind to best understand this interest. It's important to you and your business to know which article or picture or product got liked the most or not all for that matter. So, what now? Welcome to the intersection of Search, Social & Analytics. When you don't know which direction to turn next, let my expertise in Online Marketing help direct you and your business forward.

Social Media nowadays means Google Plus, and yes... Facebook Pages. Both are to the brand or business what the Facebook Profile has been to the individual. Most people have a Facebook profile, and nearly 90 million Google Plus users, the impact of social networking is worth paying attention to.

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Standing there...

at the crossroads of Search, Social & Analytics most small or local businesses don't know which way to turn.

At Local Intersection Marketing, navigating Search Marketing, Social Media and Web Analytics has never been easier for local businesses that are just now learning where to look for and find those "next steps and actionable insights" from online marketing.

This is business intelligence that can help you capture new customers, engage your fan base or simply succeed in today's ever-changing economy. Local Intersection's approach to Search Marketing, Social Media & Web Analytics is simple - get found on Google, connect & engage with Facebook fans, and measure your ROI analytically.

The reasons are clear - Google is the most widely used global search engine delivering highly relevant local search results; Facebook is the world's largest social network with a captive audience of over 500 million users; and free or low-cost measurement tools that deliver comprehensive results are readily available.

Google+ For Business - InfoGraphic by BlueGlass Media

Shared here is a recent infographic by BlueGlass Media for Chris Brogan, a social media blogger I discovered on Google Plus. In a nutshell, it presents and touches on the most salient points any small or local business should consider when thinking about when standing there at the crossroads of Search, Social and Analytics... and not knowing which way to turn.

James Comer, Principal

James Comer is a savvy Internet Marketing & IT professional with 11+ years experience devising, producing, targeting and measuring creative initiatives in Social Media & Networking, Paid Search & Search Engine Optimization, Web Analytics, and related IT infrastructure for clients in Fashion & Beauty, Retail, Legal, Food Services and Luxury Consumer Goods industries, as well as Fortune 500 and local health care providers.

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